The member founders of Helia-D ® are Mr. and Mrs. Hazafi and their daughter Melinda van der Walt founded in 1992. Salon Set-up Helia Distribution cc, supplies thousands of salons and Beauty training colleges with Health and Skincare products and equipment.

Salon Set-up Helia Distribution is one of the largest distributors for waxes and equipment to beauty salons in Gauteng. Salon Setup Helia Distribution also owns: Helia-D International Health and Beauty Training College and satellites and has adopted the philosophy that Beauty Therapy is an ‘Art of Beauty’ that has to be studied, mastered and applied with confidence.

MISSION STATEMENT

Learn to work with people and promote business abilities.

Facilitate cultural relations and quality training, learning and development of skills. Guide the agents through the system.

Provide agents with resources and intellectual property to assist with development of distribution.

Bridging gaps between beauty therapists and work industries, thereby furthering education and assisting with adult empowerment.

Allowing agents to maintain and upgrade in a profession that has technology constantly advancing towards development of the Beauty Therapy Trade.

OUR VISION
SALON SET UP HELIA DISTRIBUTION OFFER FOR DISTRIBUTION TO AGENTS

Look for the following advantages that other distributors may not be able to offer you!!

• Professionalism in sales and service
• Efficient and polite service
• Quality Products tested by Melinda
• Competitive prices
• After sales service and exchanges when required

Salon Set-up Helia-Distribution maintains a competitive edge with prompt order fulfillment, excellent customer relations and custom design capabilities. As a distributor to thousands of salons it, we maintain excellent service and quality products.

GOALS OF SALON SETUP HELIA DISTRIBUTION MARKETING STRATERGY

The Market research, advertising campaigns, sales incentives, public relation efforts and networking plans assist in moving the business in the direction of achieving our market goals.

GOALS

• Expand the customer base
• Increase sales
• Achieve better profitability
• Promote new products and services to therapists
  • Marketing plans are result-orientated. They define specific, realistic, and measurable goals within time parameters
• All sales, advertising and public relations efforts are designed to work together to achieve these goals if need achieved within a planned schedule review mechanisms are in place to reassess and redesign the marketing plans

GOALS INCLUDE:

Create a strong provider name/reputation. Create awareness for the products and equipment.

• Advertising and sales reinforce brand awareness
• Build stronger clientele base. Profile customers, to reach target market. Reach them online or traditionally offline
• Inspire loyalty to ideal customers
• Increase product/service sales. Evaluate current level of sales, through accounting package. Detailed as summary of item sales, customer details of sales and categorizes agent’s popularity of products offered